[commits] [Wiki] created: Mobile Game Development

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guest [207.244.77.1]  Fri, 21 Aug 2015 16:25:47 +0000

Created page: http://wiki.horde.org/Mobile+Game+Development

                                       '''3 Biggest Mistakes That Game  
Studios Must Avoid'''

Analyzing the game industry for last two decades, it has been observed  
that game studios and developers are making the same mistakes as they  
were making a decade ago. It is surprising to observe the same manner  
of mistakes and hence it gets important to aware game developers and  
studios about the 5 biggest mistakes that they should avoid:

'''Lack of product positioning'''. The marketing team and development  
team of the game must be synced so that the product is positioned in  
the best possible manner. In most of the cases, the marketing and  
development teams are not synced which leads to bad product  
positioning and thereby game failure. When the teams will be on the  
same page, they will know better about the game created which will  
eventually assist them to proper product positioning.

'''Improper Competitor Analysis'''. Just focusing on the game and not  
giving proper attention to competitor analysis is going to create  
troubles in the long run. Hence, it is important to keep an eye on  
competitors as this helps to know more about the happenings in  
industry and what the audience expects. You can go viral if you exceed  
the expectations of the audience, competitor analysis can help you do  
that.

'''Not giving importance to video content and marketing of the  
game'''. From the very beginning,  
[http://www.socialcubix.com/game-development mobile game development  
companies] have ignored the importance of video content in the success  
or failure of the game. The inception of YouTube have now made it  
simpler for game studios to enhance their following and upload teasers  
of the game there. It increases the anticipation and popularity of the  
game among the consumers. Video marketing is the best tool to promote  
the game being launched. Even the idea can be uploaded to analyze the  
user review, if the user review is good then game studios can continue  
with the development.

Avoiding these game mistakes can save a lot of time and cost for the  
game studios.